An opportunity has arisen for an experienced Marketing Manager to join a privately owned national property group with a growing portfolio of shopping centres across Australia.

Based on the Gold Coast, this role will take ownership of the marketing strategy, customer engagement and commercial performance initiatives for a major retail destination, working closely with centre management, retailers and key stakeholders to drive visitation, sales performance and market share.

This is a highly visible role suited to an energetic and commercially minded marketer who enjoys being close to the asset, the retailers and the local community.

As Marketing Manager, you will be responsible for developing and delivering the annual marketing strategy, leading centre activations, managing campaigns across digital and traditional channels, and building strong relationships with retailers, media partners and community groups.

You will play a key role in shaping the customer experience while leveraging data, insights and market intelligence to drive measurable outcomes for both retailers and asset performance.

The position offers significant autonomy and exposure, providing the opportunity to influence business decisions and contribute to the ongoing growth and success of a high-profile retail asset.

• Develop and execute the annual marketing strategy and budget.
• Deliver integrated campaigns, events and centre activations that drive traffic and sales.
• Build strong retailer relationships and support retailer performance initiatives.
• Lead centre communications across digital, social, PR, CRM and owned channels.
• Analyse customer, traffic and sales data to inform decision making and future campaigns.
• Manage external agencies, suppliers and creative partners.
• Identify partnership, sponsorship and community engagement opportunities.
• Prepare reporting, insights and recommendations for asset performance reviews.
• Work closely with leasing and centre management teams to support broader commercial objectives.

You are an experienced marketing professional with a passion for retail, customer experience and placemaking.

You bring:

• 5+ years' experience in shopping centre, retail, property, hospitality or consumer marketing.
• Proven experience delivering successful campaigns, events and activations.
• Strong stakeholder management and retailer engagement capability.
• Commercial acumen with the ability to connect marketing outcomes to business performance.
• Experience managing budgets and analysing campaign effectiveness.
• Excellent communication, presentation and relationship-building skills.
• A hands-on approach and willingness to be actively involved in centre operations and activations.
• Experience across digital marketing, social media, CRM and content channels.

• Work for a successful privately owned property group with a strong growth trajectory.
• Join a collaborative and entrepreneurial culture where ideas are valued.
• Take ownership of marketing for a significant retail destination.
• Enjoy a broad role spanning strategy, activations, digital, partnerships and stakeholder engagement.
• Be part of a business that invests in its people, assets and communities.

If you're passionate about creating engaging customer experiences and driving commercial outcomes through marketing, we'd love to hear from you.